Reasons to promote Iyanu Organics products:
Iyanu Organics has developed a special hair growth and nourishing formula using unprocessed organic fruits, vegetables, vitamins, minerals and nutrients. This feeds your hair on a cellular level. It provides the nutrients your hair cells need to operate at their best. This hair formula was designed to help the cells stay alive and function properly. Iyanu Organics was born out of a personal need/desire from the creator of the product, whose cancer journey provided the inspiration for the manifestation of the brand and name; Iyanu means miracle, which is fitting for two (2) reasons, the survival from cancer and the effectiveness of the product in living up to the brand promise. Iyanu is an organic approach to healthy hair maintenance and hair growth. Iyanu believes that organic products should be luxurious and effective, not stripped down and compromise-focused. That’s why each of our products has been carefully crafted to work together to nourish and protect hair, without weighing it down. Iyanu is committed to using the highest quality organic ingredients, without any fillers, additives or fragrances.
The founders and key executives behind the brand have numerous years of experience in all key areas of bringing this brand to market and specifically in the personal care category.
A focused “Go to Market Plan” that responds to the habits and usage of the targeted consumer.
5P’s:
- Pricing: Premium pricing 80-90 index to leading competitors.
- Positioning: positioned to take share from mid to premium players.
- Placement: Strategically placed to be visible to the target audience 360 marketing.
- Promotion: Promoted to drive demand for trial and repeat purchases.
- Potential: Growing category with a laser focused message and global appeal.
Growth Potential:
The global natural hair care market size is approximately $9 Billion (+$2billion in US) projected to be $13 Billion in 2027 (+$3billion in US). CAGR 4.7%
- Key factors driving growth:
- Demand for chemical-free products globally
- Gen X
- Increasing inclination towards organic & herbal products.
Positioning:
Iyanu is priced and packaged to enter the mainstream market and take share from its competitors on both ends; mid priced market and premium priced market. Social Media/Influencer, laser focused strategy is key.
Note: 1/2 of 1 share point in the US represents approximately $10,000,000 in sales.
Growth Strategy:
Very focused/targeted approach on the flawless execution of three (3) variants that have high demand with growing consumer interest.
- Consistency of message focusing on Authentic, Organic, Growth
- Active ingredients in our products
- Clear & direct “problem/solution” positioning with real testimonials
- Emphasis on cellular level effectiveness
Iyanu Executive Team collective competencies:
- Over 25 years in marketing and specifically brand management with global companies.
- Technical and online marketing expertise
- Professional sales management and execution expertise
- Inherent creative talent
Join us for...
- 10% Default Commission
- An opportunity to grow a brand whose proof of concept portends wide acceptance and growth year after year.
- Increased commissions on a steady basis.
- A well managed brand Shepherded by experienced managers.
- The opportunity to employ many people within the US and eventually globally.
- The realization of a miracle!
Our Products
We only use 100% authentic organic and natural ingredients to ensure healthy hair that looks and feels its best. Made with over 30 natural oils and herbs working synergistically to nourish, condition and moisturize your scalp; deeply penetrating and strengthening the hair follicles to reduce hair loss and promote hair growth while leaving your hair healthy looking with volume and sheen! Our all-natural formulas are free of silicones, synthetic dyes, and other harmful ingredients. We only use high quality ingredients that are as
Cookie Length
Cookie length of 30 days.
Delivery
Standard USPS shipping in the USA. Standard rates apply. Worldwide shipping via DHL. Standard rates apply
Returns
- 90 day return policy used or unused products for full customer satisfaction. See our detailed policy online.
- Commission Rates
- Competitive commission structure.
- Goods returned within the 30 day returns period will not receive a commission payment.
- A commission is paid excluding VAT and P&P on the final transaction amount after all discounts have been applied.
- Iyanu is happy to consider offering private commissions and rewards for the right level of exposure. If you feel this is of interest please contact us.
Categories: hair care, health and beauty, hair oil, hair growth, beard oil
